The Source | March 2009
Client of the Month: Triax Media Group
Triax Media Group is a marketing company that specializes in delivering interactive solutions for large enterprises. For over six years, Triax Media Group has partnered with Rhythm Interactive to deliver a variety of solutions to some of the largest enterprises in the country. Clients include US Bank, Abbott Laboratories, Shire Pharmaceuticals, Anthem Blue Shield Blue Cross and other Fortune 500 companies.
Read the ArticleService Spotlight: Graphic Design
Graphic Design is a service we provide to almost each and every client. We do this because our business is all about the creation of sight-based visual experiences. Whether the project is a website, an HTML email, a CD/DVD presentation, a video, or a logo, graphic design is a key component of each.
Read the ArticleThe 21st Century Graphic Design Professional
This article pays tribute to the talented and usually undervalued graphic design professional. For those that work in this field, many of their friends and family do not understand what they do. Also, in many workplace environments that are not creative agencies, the in-house designer is often viewed as someone who just makes pretty pictures. Of course this is not the case. Let’s take a look at what these professionals have to contend with in the 21st century’s world of design.
Read the ArticleInteractive Advertising Agencies Are In Demand!
It’s no secret that advertisers are hot to leverage interactive marketing channels more than ever before. With the economy in a downturn, and fewer marketing dollars available, each dollar has to count. In order to be counted, there must be a mechanism by which tracking and data aggregation can be performed, so results can be measured and understood. This very need in itself is the primary reason that interactive marketing is exploding. When you leverage electronic marketing, you have the ability to measure the results down to the penny. In a world where every dollar counts, this is a must.
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