The Source | August 2008



Client of the Month: CBRE

(by Peter Bohenek, President)

With more than 300 offices in 50 countries, CB Richard Ellis (CBRE) is the global leader in real estate services. Each year, the company completes thousands of successful assignments - with clients from the gamut of industries. This volume creates market knowledge that allows CBRE to seize opportunities and speedup the business process, creating the most thorough, precisely accurate picture of global commercial real estate conditions and trends.

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Service Spotlight: Ecommerce Development

(by Peter Bohenek, President)

It’s interesting to listen to the many stories that clients often share with us. They talk of how easy it was to set up their ecommerce operation and how exciting it was the day they “went live” to began selling on the Internet. Unfortunately, the next parts of these stories usually share disappointments of not being able to attract buyers and an impending lack of sales. These stories are heartbreakers and Rhythm Interactive does everything it can do to make these stories into happy endings.

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Ecommerce is Achievable

(by Peter Bohenek, President)

I’ve been watching the Internet grow for many years now. I’ve seen it expand in terms of: the number of viewers, the spread of broadband, the use of animation and video, and the amazing success of ecommerce. From independent ecommerce stores to the incredible successes of E-Bay and Amazon, the Internet is full of opportunities for companies. What I think is truly amazing is that starting your own ecommerce business is relatively simple.

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Ecommerce Grows in a Withering Economy

(by Craig Cooke, CEO)

The U.S. economy is in a precarious situation. We have the ongoing housing crisis, the increasing credit crunch, a continuous falling U.S. dollar and runaway inflation. It seems like a perfect storm waiting to hit. Despite these factors, there are areas of the economy that remain strong. The growth of the Internet is fueling the interactive industry and one the hottest sectors is ecommerce.

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Statistics Corner

According to Point-Topic, worldwide broadband penetration is counted at 367.7 million people as of quarter 1 of 2008.

The United States has the highest broadband penetration in the world with 75.7 million subscribers. China is a close second with 71 million subscribers. Data from Point-Topic.

GM has shifted 25% of its advertising budget to interactive media. Source: Advertising Age

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