WeddingAlbumsandMore.com

WeddingAlbumsandMore.com is an online-only retailer selling, you guessed it, wedding albums. Their product line encompasses high-quality wedding albums, parent albums, proof albums and accessories. The company has been selling albums online since 1999 and became a client of Rhythm Interactive late last year.

The first task involved a complete redesign of the existing website. The old site lacked a strong brand identity that appealed to its target market. Rhythm Interactive conducted a market research study identifying core attributes valued by customers. Consumer demographics were compiled, and the insight gathered was the driving force behind the redesign. The immediate result was incredible feedback from customers and vendors. It is the best site for wedding albums on the Internet. The overwhelming feedback has made this clear. Even one of their main competitors called us to design their website. Of course we had to politely reject the solicitation.

The next step was implementing a search engine optimization program. The client had been conducting a paid placement effort prior to contracting Rhythm Interactive. This program has continued, but a search engine optimization program was recently implemented to maximize the effectiveness of search marketing. In the short time that the optimization program has been in effect, the results are positive and are continuing to climb. As of June 30th, 31 1st place rankings and 96 top 10 rankings have been obtained across ten major search engines.

WeddingAlbumsandMore.com has developed a strong relationship with Rhythm Interactive, and the focus is on future growth. We are excited to be involved with the success of an online retailer, and we look forward to a prosperous future with our client of the month, WeddingAlbumsandMore.com.