Twitter is now conducting trials with advertisers for placement of new ads in their “Trending Topics” section, rumored to sell for tens of thousands of dollars. Trending Topics, located on the Home page of Twitter, is an area that highlights real-time topics that are most chatted about within the social network. This new advertising [...]

That’s right, if you’re one of those self-involved individuals that believes the world is all about you and only you, then this blog post is a waste of your time. This post is about how to approach the social media channel. There are many aspects to participating in social media but a major tenet is sharing.

Do you hear that buzz?! It’s not a bird…no! It’s not a plane, no, NO, it’s GOOGLE!!!!  That’s right Google does it again, this time with their latest product launch Google Buzz. Giving us all yet ANOTHER way to share with our networks online, this tool is rumored to potentially threaten Facebook and Twitter as [...]

”Stop! Collaborate and LISTEN!” Let’s apply Vanilla Ice’s song lyric to social media. Your customers are talking, are you listening? Whether it be around your product specifically, your competitor, or the industry as a whole, people are engaging in conversations online through blogs, Facebook, Twitter, Myspace, forums, product reviews, etc. as an outlet to recommend, [...]

Twitter usage is exploding. It’s gone from silly, self-indulgent status updates such as “I’m sipping coffee now” to another Internet wild west. Business professionals are experimenting with this social media channel trying to discover where it can drive real value to their business

I have yet to set up a MySpace or FaceBook account because when I get home from work, the last thing I want to do is get back on the computer. However, I realized that I can’t shut myself completely out of the world of social media, especially since I work for an interactive agency. [...]