I have yet to set up a MySpace or FaceBook account because when I get home from work, the last thing I want to do is get back on the computer. However, I realized that I can’t shut myself completely out of the world of social media, especially since I work for an interactive agency. [...]

What is a microsite? It is exactly what it claims to be: a site that is smaller than a regular, full-size site, usually comprised of less than 10 pages. It’s a mini website which serves as an extension to your full website.  Microsites can be a great addition to your full website and prove to [...]

Just about 2 years ago, when we initially started talking about the re-design of the out-of-date Rhythm Interactive site, we tried to find a more engaging and attractive way to showcase our work. We decided to create a Music Video Clip-like animation, 2-3 minutes in length, showcasing selected interactive and print work.
Without much planning or [...]

AMC’s Mad Men is a favorite new show for many of us in the advertising and marketing industry. The writing, acting, and attention to detail is impeccable. The unbridled chauvinism, excessive drinking, blatant arrogance, and egotistic swagger of most of the male characters is probably a tad dramatized but mostly a believable portrayal of the [...]